About Us

Mindset Wellness is an innovative wellness brand founded by husband-and-wife team Jonathan and Rene Shapiro. Their entrepreneurial journey has been a diverse and fascinating one. It began for Jonathan on the stages of CBGBs as a rapper, later transitioning to break out success with the iconic clothing brand Ed Hardy. 

Following that, the Shapiros ventured into founding the first fashion chain, Mixology Clothing Company – the magic was the brands inside all of which they created. Each chapter of this journey has been a stepping stone, leading to the creation of Mindset Wellness.

Mindset Wellness – Choose Your Mindset:

Mindset Wellness is more than just a wellness brand; it’s a philosophy dedicated to providing individuals with the freedom to choose how they want to feel. In a world where choices are sparse, Mindset stands out by empowering people to make choices that align with their well-being.

Our Commitment to Non-Intoxicating Wellness:

We’ve successfully brought complex and stigmatized issues into the limelight, catering to an audience eager for non-intoxicating wellness remedies. Mindset Wellness has become a trusted name, offering products that resonate with those seeking holistic well-being without compromising on quality or effectiveness.


The Catalyst:

The inception of Mindset was deeply personal. Struggling with anxiety and depression, Jon sought alternatives to prescriptions that left him feeling numb. The game-changer was CBD, and he felt compelled to share this wellness revelation with the world.

In essence, Mindset Wellness is a culmination of the Shapiros entrepreneurial journey, a brand that champions the power of choice in well-being. It’s not just a product; it’s an invitation for individuals to take control of their feelings and choose their mindset. The journey continues, and I’m excited to see where our choices will lead us next.

Choose your Mindset,
Jonathan and Rene Shapiro
Founders Mindset Wellness CBD